Media Criticism
CORE 301 | Last Offered: 1st Semester, AY 2024-2025
Course Description
This course covers key ideas in comprehending and analyzing media texts' construction and the various interpretations and analyses that may be applied to them. It offers a comprehensive summary of the current state of the media, media ownership and audience reception, and paradigms of media power. By the conclusion of the course, students are anticipated to develop into discerning, culturally aware, and influential communication researchers capable of inspiring others to become critical evaluators of media content.
Course Learning Outcomes (CLOs)
This course covers key ideas in comprehending and analyzing media texts' construction and the various interpretations and analyses that may be applied to them. It offers a comprehensive summary of the current state of the media, media ownership and audience reception, and paradigms of media power. By the conclusion of the course, students are anticipated to develop into discerning, culturally aware, and influential communication researchers capable of inspiring others to become critical evaluators of media content.
Course Learning Outcomes (CLOs)
- Critically analyze media texts using various theoretical frameworks.
- Understand the dynamics of media ownership and audience reception in the Philippines.
- Design and implement effective media literacy workshops.
- Reflect on the process of creating media literacy initiatives and their impact.
Course Grading System
- Written Midterm Examination (25 %)
- Workshop Proposal (10%)
- Workshop Implementation and Outcomes Report (40%)
- Individual Learning Portfolio (25%)
TOTAL 100%